Professional assistant that drives sales and post-sale support at An-better
An-better set up an assistant on WhatsApp with a sales consultant and post-sale support to improve service and facilitate purchases.
Objective and result: Improvement in customer service with quick and professional responses, efficient support during and after purchase, and a streamlined sales process via WhatsApp.
How An-better structured this operation on WhatsApp.
An-better is a Chilean online store selling products on the Wix platform, aiming to improve customer service via WhatsApp. Providing efficient automatic support to answer questions, assist in purchasing, and offer post-sale support, ensuring a professional and direct experience.
The assistant operates on WhatsApp with a professional tone, answers questions, offers sales consulting by browsing e-commerce products, and provides post-sale support by checking orders and deliveries. It has rules to transfer to human support in cases of dissatisfaction, special requests, or complex questions.
The strategy of Sales Consultant applied to the company's goal.
See how challenge, setup, and resources connect to transform conversations into a customer service, sales, marketing, or support operation.
Ensure efficient automated support that assists customers during purchase and post-sale support, maintaining quality and the possibility of escalation to human support when necessary. Implementation of a WhatsApp assistant with integrated sales consultant and post-sale support modules connected to Wix, configured to collect essential data, complete orders at checkout, and transfer to human support in specific situations.
How the flow of Sales Consultant works on WhatsApp.
Follow the steps used by the company and understand where AI, data, and the team come into the journey.
Next steps of this operation.
Importance of collecting essential data to complete sales
The value of a professional tone to increase customer trust
Need for clear rules for escalation to human support
Direct integration with Wix platform facilitates the checkout process
Monitor the assistant's performance, adjust human support rules based on feedback, and explore new integrations to expand functionalities.
Want to structure a similar operation on WhatsApp?
Use this case as a reference to combine AI agents, company data, automations, and human control according to your operation's goal.