Assistant configured for agile and professional service at Amorelli Moda
Amorelli Moda implemented an automatic assistant for questions and human service via WhatsApp, integrating Nuvemshop.
Objective and result: Improves customer experience with quick and accurate responses, efficient human support when necessary, and service aligned with Amorelli Moda's profile.
How Amorelli Moda structured this operation on WhatsApp.
Online store specializing in women's fitness fashion, with product sales via Nuvemshop platform and need for agile and professional support for questions and assistance. Automate customer service to answer frequent questions and transfer to human support in specific cases, enhancing user experience and support efficiency.
The assistant operates on WhatsApp with a professional and direct tone, answering questions about products, exchange policies, returns, privacy, and order tracking. Transfer to human support occurs when the customer requests, shows dissatisfaction, asks for a special negotiation, or makes questions requiring internal analysis. The human support channel is configured for the number +55 83 99929-3597, with chat disabled to prioritize contact via WhatsApp.
The strategy of Human support applied to the company's goal.
See how challenge, setup, and resources connect to transform conversations into a customer service, sales, marketing, or support operation.
Ensure quick and efficient support for various questions from fitness fashion e-commerce customers, maintaining quality and the possibility of human support when needed. Implementation of WhatsPlaid assistant configured to answer frequent questions with a professional tone, interpret sent media, and transfer to human support according to rules, integrating the channel with the support team’s WhatsApp.
How the flow of Human support works on WhatsApp.
Follow the steps used by the company and understand where AI, data, and the team come into the journey.
Next steps of this operation.
Importance of clear rules for transfer to human support
Value of a professional tone for the target audience
Benefit of integration with Nuvemshop platform for accurate information
Usefulness of media interpretation feature for better support
Evaluate user feedback to improve the assistant's response database, expand integration with other platforms, and include additional functionalities as per customer demand.
Want to structure a similar operation on WhatsApp?
Use this case as a reference to combine AI agents, company data, automations, and human control according to your operation's goal.