Automated customer service and integrated checkout via WhatsApp: Titibum case | Children's Fashion
Titibum implemented the Whatsplaid assistant for professional customer service and purchase completion via WhatsApp.
Purpose and outcome: Improved customer experience with fast, automated service, support for the purchase process via WhatsApp, and the option for human intervention in complex cases.
How Titibum | Kids' Fashion structured this operation on WhatsApp.
Titibum is an online children's fashion store that sells products online and seeks to improve the customer experience on WhatsApp with fast service and support for the purchase process. Automate customer service to answer questions and simplify the checkout process directly through WhatsApp, maintaining a professional and direct tone.
The assistant automatically answers customers' questions, requests essential information such as name, email and phone for checkout, and forwards to human support in specific cases such as dissatisfaction or special requests.
The strategy of Customer service automation applied to the company's objective.
See how challenge, setup, and features connect to transform conversations into a customer service, sales, marketing, or support operation.
Ensure efficient, professional support that answers questions and guides the customer to complete the purchase via WhatsApp, without losing quality and with human assistance when needed. Configure the assistant with features enabled for collecting checkout data, triggers for transferring to human agents, and use of the image, audio, and link interpretation module to provide better customer support.
How the flow of Customer service automation works on WhatsApp.
Follow the steps used by the company and understand where AI, data, and the team fit into the journey.
Next steps for this operation.
Importance of clear triggers for transfer to human support
Multimedia support value for better understanding of requests
Need to collect essential data for integrated checkout
Monitor the assistant's performance for fine-tuning, explore additional integrations to expand functionality, and extend the assistant's use to other stages of the sales funnel.
Want to set up a similar operation on your company's WhatsApp Business?
Use this use case as a reference to combine AI agents, company data, automations, and human oversight according to your operation's goals.