Assistant configured for support and sales in technology e-commerce: the Lingosound Traductor case
Lingosound Translator implemented the Whatsplaid assistant for friendly, consultative automated support, integrating sales and after-sales via WhatsApp.
Purpose and outcome: Improve the customer experience with fast, consultative responses, human-assisted support triggered only when needed, and integrated support across e-commerce sales and after-sales channels.
How Lingosound Translator structured this operation on WhatsApp.
Lingosound Traductor is an online store in Argentina that sells AI-powered translator earphones, with sales channels via Tienda Nube, Shopify and Mercado Libre, and offers national shipping with a clear returns and warranty policy. Automate customer service via WhatsApp to answer questions, assist with purchases and provide post-sale support, maintaining a friendly and consultative tone, and ensure efficient handover to human support when necessary.
The assistant automatically answers frequently asked questions about products, shipping, payments, and policies, captures and qualifies leads using an email-question, looks up orders and customer information, and transfers to human support when the customer requests it, expresses dissatisfaction, asks for a special negotiation, or asks questions that require internal review.
The strategy of Human support applied to the company's objective.
See how challenge, setup, and features connect to transform conversations into a customer service, sales, marketing, or support operation.
Ensure efficient and friendly service for technology e-commerce customers by answering complex questions and providing post-sale support without overburdening the human team while maintaining high-quality service. Implement the Whatsplaid assistant with multiple active modules: lead capture, sales advisor, post-sale support, and strict rules for transfer to human support via WhatsApp, with notifications and automatic chat pause control.
How the flow of Human support works on WhatsApp.
Follow the steps used by the company and understand where AI, data, and the team fit into the journey.
Next steps for this operation.
Importance of clear rules for escalation to human support
Friendly, consultative tone value for customer engagement
Need for integration with e-commerce platform for accurate queries
Notification and summary benefit for human team
Monitor assistant performance and adjust flows to scale automation, explore integration with other channels, and optimize lead capture to increase conversions.
Want to set up a similar operation on your company's WhatsApp Business?
Use this use case as a reference to combine AI agents, company data, automations, and human oversight according to your operation's goals.