Boost sales and support with WhatsApp assistant integrated with e-commerce
Imperium Stores configured WhatsPlaid assistant for sales and support via WhatsApp, integrating sales consulting, lead capture, and post-sale features.
Objective and result: Improvement in customer experience with quick and personalized support via WhatsApp, increased efficiency in sales and support processes, as well as automatic lead qualification.
How Imperium Stores structured this operation on WhatsApp.
Imperium Stores is an online store of products hosted on the Shopify platform, operating in English and using GBP currency. The goal was to increase sales and improve support via WhatsApp by integrating the assistant with the Wix e-commerce. Facilitate sales through WhatsApp with automated support that suggests products, captures qualified leads, and offers efficient post-sale support.
The assistant operates on WhatsApp with a commercial and persuasive tone, suggests products according to the conversation context, captures customer email for qualification, and checks orders for support. It has rules for transfer to human support in cases of dissatisfaction, request for special negotiation, or doubts requiring internal analysis.
The strategy of Sales Consultant applied to the company's goal.
See how challenge, setup, and resources connect to transform conversations into a customer service, sales, marketing, or support operation.
Automate the sales and post-sale process via WhatsApp ensuring efficient support, lead qualification, and agile support, without losing personalization and human negotiation capacity when necessary. Assistant configuration with modules for sales consulting, lead capture via mandatory email question, post-sale support integrated with the order system, and specific rules for transfer to a human agent in critical situations.
How the flow of Sales Consultant works on WhatsApp.
Follow the steps used by the company and understand where AI, data, and the team come into the journey.
Next steps of this operation.
Importance of direct integration with e-commerce platform
Value of automatic lead qualification for sales
Need for clear rules for human handoff
Benefits of a commercial and persuasive tone for engagement
Monitor assistant performance, adjust flows for greater personalization, expand integrations, and explore additional features such as a knowledge base for frequent questions.
Want to structure a similar operation on WhatsApp?
Use this case as a reference to combine AI agents, company data, automations, and human control according to your operation's goal.