Professional automation for sales and post-sale support via WhatsApp
Tiendaexpres 2021 configured a WhatsApp assistant focused on sales, post-sale support, and efficient human support.
Objective and result: Improvement in customer experience with quick and accurate responses, efficient support, and human support activated at the right moments, increasing consumer trust and satisfaction.
How Tiendaexpres 2021 structured this operation on WhatsApp.
Tiendaexpres 2021 is a Venezuelan online store that offers products focused on speed, quality, and trust, aiming to facilitate the customer shopping experience. Boost sales via WhatsApp, answer customer questions, capture qualified leads, and provide efficient post-sale support, transferring to human support when necessary.
The assistant responds to questions about products and orders, captures customer emails for lead qualification, checks e-commerce information for post-sale support, and transfers to human support in cases of direct requests, dissatisfaction, technical issues, or questions requiring internal analysis.
The strategy of Sales Consultant applied to the company's goal.
See how challenge, setup, and resources connect to transform conversations into a customer service, sales, marketing, or support operation.
Offer an automated service that answers questions, assists with purchases and post-sale support, maintaining quality and knowing when to escalate to human support. Implementation of specific modules for sales, lead capture, and support, with rules configured for automatic transfer to humans in critical situations, as well as notifications and summaries sent via email for follow-up.
How the flow of Sales Consultant works on WhatsApp.
Follow the steps used by the company and understand where AI, data, and the team come into the journey.
Next steps of this operation.
Importance of clear rules for transfer to human support
Value of lead capture for qualification and follow-up
Need for integration between modules for a seamless experience
Benefit of automatic notification sending to internal team
Monitor assistant performance, adjust flows based on customer feedback, and explore additional integrations to expand functionalities.
Want to structure a similar operation on WhatsApp?
Use this case as a reference to combine AI agents, company data, automations, and human control according to your operation's goal.