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Efficient and professional automatic service via WhatsApp

Juan Relojes implemented an automated WhatsApp assistant to answer questions and forward to human service when necessary.

E-commerce Automated atendimento WhatsApp Virtual assistant Automation Juan Relojes

Summary: Improvement in customer service efficiency via WhatsApp, with quick responses and proper escalation to human support when necessary, providing a smoother and more professional experience.

A feature connected to the customer's real routine.

Juan Relojes is an Argentine online store specializing in the online sale of watches, aiming to offer agile and efficient support to its customers. Implement automated support via WhatsApp to answer frequent questions and ensure escalation to human support in specific situations.

The assistant uses a professional and direct tone to answer customer questions. It collects the customer's email as mandatory information and is configured to forward the service to a human when requested by the customer, shows dissatisfaction, asks for a special negotiation, or asks questions that require internal analysis.

01 Quick and automatic service via WhatsApp
02 Efficient routing to human support
03 Collection of important data such as email for follow-up

The project transforms conversation into an operational process.

The case shows the objective, module used, and experience created on WhatsApp, without relying on internal metrics.

Ensure that the automatic service responds appropriately to customer inquiries and correctly identifies when human assistance is necessary, maintaining quality and customer satisfaction. Configure the assistant to answer common questions with a professional tone, collect the customer's email for registration, and set clear rules for forwarding to human service based on triggers such as request for human assistance, dissatisfaction, unanswered questions, and technical issues.

How it works for the customer.

The page translates the usage flow into a clear public narrative, without the feel of an internal manual.

01
Customer initiates conversation via WhatsApp The company quickly understands where AI fits into the journey.
02
Assistant responds to frequent questions with a professional tone The stage maintains support, sales, or service connected to the conversation history.
03
Requests customer's email for registration The stage maintains support, sales, or service connected to the conversation history.
04
Forwards to human assistance in specific cases defined by triggers The stage maintains support, sales, or service connected to the conversation history.

Next steps of the setup.

Importance of defining clear triggers for forwarding to human assistance

Value of collecting essential information for lead qualification

Efficiency of the WhatsApp channel for direct communication with e-commerce customers

Monitor the assistant's performance for fine-tuning responses and triggers, as well as exploring future integrations to expand functionalities and improve the customer experience.

Want to apply AI in your company's WhatsApp?

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