Professional service and post-sale support integrated with Nuvemshop
Nutrishop set up an assistant with a sales consultant and post-sale support to improve service and after-sales.
Objective and result: Improved efficiency of automated service, with quick and accurate responses to questions and support, facilitating the purchase process and order tracking, as well as ensuring human assistance when necessary.
How Nutrishop structured this operation on WhatsApp.
Nutrishop is an online store of products that uses the Nuvemshop platform for its online sales. It aimed to automate customer service to answer questions and facilitate the purchase and post-sale process. Implementing a virtual assistant that provides professional and direct automated service, answering questions, assisting in purchases, and providing post-sale support integrated with the e-commerce.
The assistant was configured with a professional and direct tone, mainly acting to answer questions without making active sales. It has rules to forward to human support when the customer requests, shows dissatisfaction, or asks questions that require internal analysis. Active features include the Sales Consultant, which checks products and assists in the purchase process, and the Post-sale Support, which allows order and delivery inquiries. The cart is configured to finalize at checkout, requiring name, email, and phone, with data clearing after 48 hours.
The strategy of Sales Consultant applied to the company's goal.
See how challenge, setup, and resources connect to transform conversations into a customer service, sales, marketing, or support operation.
Automate customer service professionally and directly, without losing support quality and ensuring that complex situations are correctly forwarded to human support. WhatsPlaid assistant configured with Sales Consultant and Post-sale Support features integrated with Nuvemshop, clear rules for transition to human support, and collection of essential information during the purchase process.
How the flow of Sales Consultant works on WhatsApp.
Follow the steps used by the company and understand where AI, data, and the team come into the journey.
Next steps of this operation.
Importance of clear rules for transition to human support
Value of direct integration with e-commerce platform for accurate inquiries
Efficiency of automated service focused on questions and support to improve customer experience
Monitor the assistant's performance for fine-tuning, evaluate the inclusion of new features such as image and link analysis, and expand support to other channels as demand grows.
Want to structure a similar operation on WhatsApp?
Use this case as a reference to combine AI agents, company data, automations, and human control according to your operation's goal.