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Efficient automatic service for Virtuous e-commerce

Virtuous implemented WhatsPlaid assistant for automatic service and order management via WhatsApp.

E-commerce Automated atendimento WhatsApp Order management WPPMarketing Virtual assistant

Summary: Configured assistant to provide efficient automatic service, improving the customer experience and optimizing Virtuous's sales and support flow.

A feature connected to the customer's real routine.

Virtuous is a Brazilian online store that sells products through the WPPMarketing platform, aiming to optimize customer service and order management via WhatsApp. Automate customer service to answer frequently asked questions, collect essential information, and facilitate the order finalization process, ensuring agility and efficiency.

The assistant was configured to operate on WhatsApp with a professional and direct tone, responding only to questions and forwarding to human support in specific cases such as dissatisfaction or special requests. Includes mandatory data collection such as name, email, and phone, as well as managing the cart and completing orders at checkout.

01 24/7 automated support
02 Efficient data collection
03 Integrated order management
04 Intelligent forwarding to human support

The project transforms conversation into an operational process.

The case shows the objective, module used, and experience created on WhatsApp, without relying on internal metrics.

Ensure quick and accurate service for Virtuous customers via WhatsApp, maintaining quality and correctly directing cases that require human intervention. Implementation of the WhatsPlaid assistant with features configured for data collection, cart management, and order completion, as well as specific rules for transferring to human support when necessary.

How it works for the customer.

The page translates the usage flow into a clear public narrative, without the feel of an internal manual.

01
The customer initiates contact via WhatsApp The company quickly understands where AI fits into the journey.
02
Assistant responds to frequent questions with a professional tone The stage maintains support, sales, or service connected to the conversation history.
03
Mandatory collection of name, email, and phone The stage maintains support, sales, or service connected to the conversation history.
04
Manage cart and complete order via checkout The stage maintains support, sales, or service connected to the conversation history.
05
Escalates to human support in specific cases The stage maintains support, sales, or service connected to the conversation history.

Next steps of the setup.

Importance of clear rules for escalation to human support

Data collection value for service customization

Benefit of integration with the e-commerce platform

Effectiveness of the professional and direct tone for the target audience

Monitor the assistant's performance for fine-tuning, explore additional integrations, and expand functionalities based on user feedback.

Want to apply AI in your company's WhatsApp?

Whatsplaid structures chatbot, support, leads, internal tickets, knowledge base, and integrations for the brand's real operation.

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