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Efficient WhatsApp assistant for financial inquiries and support: the case of A&c Liquidadores Y Audito

A&c Liquidadores Y Audito has implemented a WhatsApp assistant for automated customer service, focused on professional inquiries and support.

Financial services Automated support WhatsApp Media interpretation Customer support

Purpose and outcome: Automated service with clear, professional responses, enhancing the customer experience and optimizing support via WhatsApp.

How A&c Liquidadores Y Audito structured this operation on WhatsApp.

Colombian company operating in settlement and auditing, seeking professional and efficient customer service via WhatsApp. Automate support to answer customer inquiries in a professional and direct manner, reducing the need for human intervention.

Assistant configured to interpret images, audio, and links sent via WhatsApp, with mandatory questions to collect information and rules for escalation to human support in specific cases.

01 Efficient automated support
02 Interpretation of uploaded media
03 Professional and direct responses
04 Escalation for human support when needed

The strategy of Multimodal AI applied to the company's objective.

See how challenge, setup, and features connect to transform conversations into a customer service, sales, marketing, or support operation.

Ensure efficient, professional automated support for financial services customers, while respecting the need for human intervention in complex cases. Configure the assistant with media interpretation capabilities, mandatory questions for data collection, and handoff rules for transfer in specific situations such as dissatisfaction or special requests.

How the flow of Multimodal AI works on WhatsApp.

Follow the steps used by the company and understand where AI, data, and the team fit into the journey.

01
Customer sends message via WhatsApp Entry point of the journey configured by the company.
02
Assistant interprets texts, images, audio, and links Step connected to the objective and the conversation history.
03
Requests required information such as email Step connected to the objective and the conversation history.
04
Answer questions in a professional tone Step connected to the objective and the conversation history.
05
Escalates to human support for dissatisfaction or special requests Step connected to the objective and the conversation history.

Next steps for this operation.

Importância de regras claras para handoff

Multimedia resource value for better customer understanding

Need for a professional tone in financial services

Evaluate the integration of new features and channels to expand support and enhance the customer experience.

Want to set up a similar operation on your company's WhatsApp Business?

Use this use case as a reference to combine AI agents, company data, automations, and human oversight according to your operation's goals.

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