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Professional assistant for support and sales at Lastlook

Lastlook set up Whatsplaid assistant for automated support and integrated sales consulting with Shopify.

E-commerce Shopify Sales Consultant Atendimento Automático After-sales Support WhatsApp

Purpose and outcome: Assistant configured for efficient automated service, customer support during purchase, and appropriate handoff to human agents, improving the customer experience and optimizing Lastlook's resources.

How Lastlook structured this operation on WhatsApp.

Lastlook online store operating on the Shopify platform, focused on online sales of products in Pakistan, with a need for efficient customer service and support via WhatsApp. Automate customer service to answer common questions, assist with the purchase process, and ensure escalation to human support when necessary.

The assistant has been configured to answer inquiries in a professional, direct tone, using the Sales Consultant module to look up products and assist with checkout. Transfer rules to human support have been defined for requests involving special negotiations, dissatisfaction, or issues requiring internal review.

01 24/7 automated support
02 Assistance in choosing and purchasing products
03 Integrated post-sale support
04 Efficient escalation to human support when needed

The strategy of AI for sales applied to the company's objective.

See how challenge, setup, and features connect to transform conversations into a customer service, sales, marketing, or support operation.

Ensure fast and efficient customer service for Lastlook via WhatsApp, maintaining professionalism and streamlining the purchase process without overburdening the human team. Implementation of the Whatsplaid assistant with Sales Consultant and After-sales Support modules, configured for automated service with a professional tone, collection of essential checkout data, and handoff rules for human support in critical situations.

How the flow of AI for sales works on WhatsApp.

Follow the steps used by the company and understand where AI, data, and the team fit into the journey.

01
Answers customer questions in a professional, direct tone Entry point of the journey configured by the company.
02
Query products available in the store via Shopify integration Step connected to the objective and the conversation history.
03
Assists the checkout process by collecting name, email, and phone number Step connected to the objective and the conversation history.
04
Escalates to human support for dissatisfaction, special requests, or complex inquiries Step connected to the objective and the conversation history.

Next steps for this operation.

Importance of clear rules for human handover to maintain service quality

Value of direct integration with e-commerce platform for faster responses

Need to collect essential data to facilitate the purchase and contact process

Monitor assistant performance, adjust handoff rules based on customer feedback, and explore new integrations to expand post-sales support capabilities.

Want to set up a similar operation on your company's WhatsApp Business?

Use this use case as a reference to combine AI agents, company data, automations, and human oversight according to your operation's goals.

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