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Built-in assistant for support and sales in the Integrales Granel store

Integrales Granel implemented the Whatsplaid assistant with a sales consultant and post-sale support for professional, direct service.

E-commerce Sales Consultant After-sales Support Nuvemshop WhatsApp Atendimento Automático

Purpose and outcome: Improved customer service speed and quality, with accurate automated responses and integrated post-sale support, streamlining the purchasing experience at Integrales Granel.

How Whole Grains in Bulk structured this operation on WhatsApp.

Integrales Granel is an Argentine online store that sells natural products through the Nuvemshop platform, aiming to improve customer service via WhatsApp with fast and accurate responses. It seeks to provide professional, direct automated support to clarify doubts, assist with purchases, and offer after-sales support, reducing the need for human intervention.

The assistant operates on WhatsApp with a professional tone, answering questions about products and orders. It is integrated with Nuvemshop to check the catalog and order status, and it directs users to human support in cases of dissatisfaction, special requests, or complex queries.

01 24/7 automated support
02 Real-time product lookup
03 Integrated post-sale support
04 Reduced wait time

The strategy of AI for sales applied to the company's objective.

See how challenge, setup, and features connect to transform conversations into a customer service, sales, marketing, or support operation.

Respond quickly to customer inquiries and provide efficient support in an online store with a steady flow of queries, while maintaining quality and professionalism in service. Configure the Whatsplaid assistant with features for product and order lookup, integration with Nuvemshop, a professional tone, and handoff rules to ensure human assistance when needed.

How the flow of AI for sales works on WhatsApp.

Follow the steps used by the company and understand where AI, data, and the team fit into the journey.

01
The customer sends inquiries via WhatsApp Entry point of the journey configured by the company.
02
Assistant responds with information about products and orders Step connected to the objective and the conversation history.
03
Integration with Nuvemshop for updated data Step connected to the objective and the conversation history.
04
Rules defined to route to human support when needed Step connected to the objective and the conversation history.

Next steps for this operation.

Importance of direct integration with e-commerce platform

Professional tone value to maintain credibility

Need for clear rules for handoff to human support

Benefits of combining modules to cover sales and support

Monitor the assistant's performance for fine-tuning, expand integration with other channels, and explore additional features for personalizing support.

Want to set up a similar operation on your company's WhatsApp Business?

Use this use case as a reference to combine AI agents, company data, automations, and human oversight according to your operation's goals.

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