Professional assistant for doubts and post-sale support
Woman In Love implemented a WhatsPlaid assistant for automated service focused on questions and post-sale support, integrated with e-commerce.
Objective and result: Improvement in customer experience with quick and accurate responses, automated post-sale support, and human support activated when necessary, optimizing the support flow.
How Woman In Love structured this operation on WhatsApp.
Woman In Love is an Argentine online store that sells women's fashion, including pants, shorts, tops, and accessories, with payment facilities and free shipping above a certain amount. Provide efficient automatic support to clarify customer doubts and offer post-sale support, improving the shopping experience and reducing the need for human intervention.
The assistant responds to doubts about products and orders, uses integration with the WPPMarketing system to consult e-commerce information, and transfers to human support in cases of explicit requests, dissatisfaction, special negotiations, or questions requiring internal analysis.
The strategy of Sales Consultant applied to the company's goal.
See how challenge, setup, and resources connect to transform conversations into a customer service, sales, marketing, or support operation.
Ensure efficient and accurate automatic support for a women's fashion e-commerce, maintaining support quality and knowing when to transfer to human support. Configure the assistant with modules for product consultation, post-sale support, and media interpretation, with transfer rules to humans based on requests and dissatisfaction, as well as a professional and direct tone for clear communication.
How the flow of Sales Consultant works on WhatsApp.
Follow the steps used by the company and understand where AI, data, and the team come into the journey.
Next steps of this operation.
importância de regras claras para transferência para humano
benefícios da integração com plataforma de e-commerce
the professional tone value for customer experience
utility of multiple modules to cover different needs
Monitor the assistant's performance, adjust transfer rules based on customer feedback, and explore new integrations to expand functionalities.
Want to structure a similar operation on WhatsApp?
Use this case as a reference to combine AI agents, company data, automations, and human control according to your operation's goal.