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Efficient and automated post-sale support for agro-industrial mills

Millex India configured a WhatsApp assistant focused on post-sale support, with professional service, clear transfer rules, and Wix integration.

Physical stores and retail Post-sale support WhatsApp Assistant Support automation Wix Integration B2B

Summary: Assistant configured to provide automated and professional post-sale support, with transfer rules that ensure human assistance when necessary, contributing to a better customer experience and 24/7 support operationalization.

A feature connected to the customer's real routine.

Millex India is a B2B platform in India that manufactures and sells machines and parts for agro-industrial mills, focusing on reliability, safety, and 24/7 support for companies and SMEs. Offering efficient post-sale support, responding to customer inquiries, and ensuring human assistance when necessary, improving customer experience and brand trust.

The assistant operates via WhatsApp, with a professional and direct tone, responds only to inquiries, and has transfer rules for human assistance in cases of service requests, dissatisfaction, special negotiations, or issues requiring internal analysis. The chat is paused during human assistance, with email notifications and summary sending.

01 24/7 post-sale support
02 Quick and professional responses
03 Human assistance in complex cases
04 Email notifications and summaries

The project transforms conversation into an operational process.

The case shows the objective, module used, and experience created on WhatsApp, without relying on internal metrics.

Serve the large B2B customer base with efficient and reliable support, maintaining quality and speed in service, and manage cases requiring human intervention in an organized manner. WhatsApp assistant configuration includes active features such as chat pause during human assistance, email notifications, conversation summaries, and transfer triggers based on human requests, dissatisfaction, technical issues, and no responses.

How it works for the customer.

The page translates the usage flow into a clear public narrative, without the feel of an internal manual.

01
Customer initiates contact via WhatsApp The company quickly understands where AI fits into the journey.
02
Assistant responds to inquiries with a direct and professional tone The stage maintains support, sales, or service connected to the conversation history.
03
Transfer rules activate human assistance when necessary The stage maintains support, sales, or service connected to the conversation history.
04
Chat is paused during human assistance The stage maintains support, sales, or service connected to the conversation history.
05
Notifications and conversation summaries are sent via email The stage maintains support, sales, or service connected to the conversation history.

Next steps of the setup.

Importance of clear rules for human transfer

Value of a professional and direct tone for B2B clients

Need for integration with existing platforms like Wix

Benefits of 24/7 support for industrial clients

Monitor assistant performance and customer feedback for fine-tuning, expand integrations, and explore additional automations for pre-sale and post-sale.

Want to apply AI in your company's WhatsApp?

Whatsplaid structures chatbot, support, leads, internal tickets, knowledge base, and integrations for the brand's real operation.

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