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WhatsApp assistant focused on sales and humanized customer service for Tire House

Tire House set up a WhatsApp assistant with sales, leads, and human support modules to optimize sales and support.

Automotive Sales Consultant Leads Post-sales Support Human support WhatsApp

Purpose and outcome: Improved customer experience with fast responses and efficient support, streamlining the purchasing process and post-sale service, while ensuring human assistance when needed.

How Tire House structured this operation on WhatsApp.

Tire House operates in Mexico in the automotive sector, offering products and services related to tires and vehicles, with customer service via WhatsApp focused on sales and support. Increase sales and improve customer service through WhatsApp by providing quick responses and efficient support throughout the purchase process.

The assistant has been configured with modules for lead capture (asking for email), a sales consultant that assists the customer during purchase, post-sales support for order and delivery inquiries, and human assistance triggered by events such as requests for support, dissatisfaction, or technical issues.

01 Quick reply to questions
02 Assistance with purchasing automotive products
03 Automatic lead capture and qualification
04 Post-sales support for order and delivery inquiries

The strategy of AI for sales applied to the company's objective.

See how challenge, setup, and features connect to transform conversations into a customer service, sales, marketing, or support operation.

Ensure efficient, personalized service via WhatsApp that answers questions, assists with purchases, and provides support without sacrificing quality—even in cases requiring human intervention. Implement the Whatsplaid assistant with lead capture, sales advisor, and post-sale support modules, plus human-staffed service configured to enable transfers according to specific rules, ensuring speed and quality of service.

How the flow of AI for sales works on WhatsApp.

Follow the steps used by the company and understand where AI, data, and the team fit into the journey.

01
The customer starts a conversation via Tire House's WhatsApp Entry point of the journey configured by the company.
02
The assistant captures and qualifies leads by requesting an email Step connected to the objective and the conversation history.
03
Provides sales consulting to assist with selection and purchase Step connected to the objective and the conversation history.
04
Allows order inquiries and post-sale support Step connected to the objective and the conversation history.
05
Enable human support for cases of dissatisfaction, complex questions, or direct requests Step connected to the objective and the conversation history.

Next steps for this operation.

Importance of clear rules for escalation to human support

Integration value between lead capture, sales and support

Need to set up notifications to keep the team informed

Benefits of personalized service even on digital channels

Monitor the assistant’s performance for fine-tuning, expand integrations, and explore new features to further increase support efficiency and sales via WhatsApp.

Want to set up a similar operation on your company's WhatsApp Business?

Use this use case as a reference to combine AI agents, company data, automations, and human oversight according to your operation's goals.

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