Professional assistant for support and sales at Cityogini
Cityogini implemented an automated assistant on WhatsApp for customer service and support in their Wix store of yoga products.
Objective and result: Improvement in customer service with quick and accurate responses, efficient support during purchase and post-sale, as well as guaranteed human assistance when necessary.
How Cityogini structured this operation on WhatsApp.
Cityogini is an Indian online store that sells yoga products, using the Wix platform for its e-commerce. It offers professional and direct automated support to clarify customer doubts, assist in the purchasing process, and provide post-sale support.
The assistant answers customer inquiries via WhatsApp, acts as a sales consultant by consulting the Wix catalog, helps in the checkout process by requesting name, email, and phone number, and offers post-sale support with order and delivery inquiries. Transfer to human support occurs in cases of explicit requests, dissatisfaction, special orders, or complex questions.
The strategy of Sales Consultant applied to the company's goal.
See how challenge, setup, and resources connect to transform conversations into a customer service, sales, marketing, or support operation.
Ensure efficient and professional service for niche online store customers, maintaining the quality and security of information, and knowing when to transfer to human support. Assistant configuration with a professional and direct tone, activation of the sales consultant with checkout completion, collection of essential data, integration with Wix for order and delivery inquiries, and implementation of handoff rules for critical cases.
How the flow of Sales Consultant works on WhatsApp.
Follow the steps used by the company and understand where AI, data, and the team come into the journey.
Next steps of this operation.
Importance of clear rules for transfer to human support
Value of collecting basic data for secure order completion
Benefit of direct integration with the Wix platform for real-time inquiries
Efficiency of the professional and direct tone for the e-commerce audience
Monitor the assistant's performance, adjust flows based on user feedback, and explore new integrations to expand functionalities.
Want to structure a similar operation on WhatsApp?
Use this case as a reference to combine AI agents, company data, automations, and human control according to your operation's goal.