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WhatsPlaid Assistant optimizes service and support in Nivalli Cosméticos e-commerce

Nivalli Cosmetics implemented WhatsPlaid assistant for automatic service, sales consulting, and post-sale support integrated with Nuvemshop.

E-commerce Sales Consultant After-sales Support WhatsApp Nuvemshop Atendimento Automatizado

Summary: Improvement in customer experience with agile and automated service, efficient support during purchase and post-sale, and optimization of the service flow with intelligent transfer to humans.

A feature connected to the customer's real routine.

Nivalli Cosméticos is an online cosmetics store operating on the Nuvemshop platform, aiming to improve customer service and support via WhatsApp. Automate customer service to answer questions, assist with purchases, and provide post-sale support, reducing the need for human assistance and speeding up the process.

The assistant was configured to operate on WhatsApp with a professional and direct tone, answering questions and helping the customer during the purchase with the Sales Consultant module. The cart allows completing the purchase with mandatory collection of name, email, and phone. The Post-sale Support module checks orders and deliveries. Transfer rules for human assistance are triggered in cases of explicit request, dissatisfaction, special negotiation requests, or complex questions.

01 Automated support 24/7
02 Assists in choosing and purchasing products
03 Quick order and delivery inquiry
04 Efficient transfer to human support when necessary

The project transforms conversation into an operational process.

The case shows the objective, module used, and experience created on WhatsApp, without relying on internal metrics.

Efficiently serve cosmetics e-commerce customers via WhatsApp, answering frequent questions, assisting with purchases, and providing post-sale support without overloading the human team. Implementation of the WhatsPlaid assistant with integrated features for product inquiry, cart management, and post-sale support, configured to collect essential data and transfer to human assistance when necessary.

How it works for the customer.

The page translates the usage flow into a clear public narrative, without the feel of an internal manual.

01
The customer initiates contact via WhatsApp The company quickly understands where AI fits into the journey.
02
The assistant answers questions and offers sales consulting The stage maintains support, sales, or service connected to the conversation history.
03
The customer can assemble the cart and complete the purchase The stage maintains support, sales, or service connected to the conversation history.
04
Post-sale support checks orders and delivery status The stage maintains support, sales, or service connected to the conversation history.
05
Handoff rules transfer to human in specific cases The stage maintains support, sales, or service connected to the conversation history.

Next steps of the setup.

Importance of collecting essential data to complete the purchase

Clear rules for transfer ensure quality service

Integration with e-commerce platform improves customer experience

Monitor the assistant's performance, adjust flows based on customer feedback, and explore new integrations to expand automated service functionalities.

Want to apply AI in your company's WhatsApp?

Whatsplaid structures chatbot, support, leads, internal tickets, knowledge base, and integrations for the brand's real operation.

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