Automated support and sales advisor integrated with Wix
Imprimapix has integrated the WhatsPlaid assistant to provide professional customer service and support in its Wix store.
Purpose and outcome: Assistant configured for efficient automated support, providing customer assistance during purchase and post-sale, ensuring an organized flow between virtual and human agents, improving the customer experience in the online store.
How Imprimapix - Art & Print structured this operation on WhatsApp.
Imprimapix is an online store for graphic products operating on Wix, focused on online sales and customer service via WhatsApp. Provide professional, direct automated support, answer customer questions, assist with the purchasing process, and deliver efficient post-sale support.
The assistant initially handles inquiries automatically with a professional tone, answers questions without attempting to sell directly, and uses escalation rules to transfer to human support when necessary. The Sales Consultant reviews the products available on the e‑commerce site and assists the customer during the purchase, with order completion directed to the Wix checkout, requiring name, email and phone number. Post‑sales support allows inquiries about orders and deliveries.
The strategy of Sales Consultant applied to the company's objective.
See how challenge, setup, and features connect to transform conversations into a customer service, sales, marketing, or support operation.
Ensure efficient, professional automated support that answers questions without hard-selling, and routes to human support for complex situations or dissatisfaction, keeping the customer experience positive. Configure the assistant with a professional tone and the sole objective of answering questions; enable the Sales Consultant with checkout completion on Wix; require basic customer data to finalize an order; and apply specific rules for escalation to human agents. Additionally, enable post-sale support for order and delivery inquiries.
How the flow of Sales Consultant works on WhatsApp.
Follow the steps used by the company and understand where AI, data, and the team fit into the journey.
Next steps for this operation.
Importance of a professional and objective tone for automated support
Value of direct integration with the e‑commerce platform for checkout flow
Need for clear rules for transfer to human support
Benefits of proactive post-sale support for customer satisfaction
Monitor assistant performance for possible adjustments to transfer rules and explore new integrations to expand support capabilities.
Want to set up a similar operation on WhatsApp?
Use this use case as a reference to combine AI agents, company data, automations, and human oversight according to your operation's goals.